Why People Get History So Wrong

Why People Get History So Wrong “History is the biography of great men,” once said a very famous idiot. It’s a terrible way to understand the past — academically, intellectually, and frankly, morally — and yet people still believe it. Loudly. You can see it in the endless culture war skirmishes over symbols. The recent … Read more

The Myth of Sharia Law in Britain

Are Parts of Britain Under Sharia Law? The easy answer is: no. So if no part of the UK is under Sharia law, why are people so angry about it? To understand that, you need to start with how the British legal system actually works — which is already more complicated, and more unusual, than … Read more

Trump, Farage Vice Signalling and the Politics of Being Awful

I was working in Leeds when I first started seeing adverts for WKD. Billboards, TV spots—loud, garish, and oddly confrontational. They didn’t look like advertising as we understood it. Traditionally, advertising sold aspiration. Buy this and you’ll be better, cooler, more successful—more attractive, even. WKD did the opposite. Its campaign—“Have you got a WKD side?”—didn’t … Read more

Trump. A Poundshop Pinochet

Donald Trump’s second term is going no better than his first. He has failed to end the war in Ukraine, failed to produce a credible healthcare plan, and failed to rein in government spending. Inflation remains elevated, unemployment is rising, and growth is slowing. Strip out AI investment and deficit spending, and the underlying economy … Read more

Rupert Lowe: The New New Far Far Right

The schism on Britain’s hard right is no longer gossip; it is formal. Rupert Lowe, reportedly buoyed by encouragement from Elon Musk’s online ecosystem, has launched a rival to Reform. His one-MP outfit is called Restore. The launch, staged in Great Yarmouth, leaned heavily into hard-line rhetoric on immigration and “national restoration”: mass deportations, drastic … Read more

Inside the Weird World of the Online Right

Strike!!! Britain is on strike. A massive strike to bring the government to its knees and force a general election. At least, that’s the claim. This isn’t just people refusing to work for a week. The strike also involves not shopping, not going to the pub, not doing… anything. Total withdrawal from society. You didn’t … Read more

Why the Right Is Panicking About “Decolonisation”

Empire colonialism

The latest idea to send right-wing commentators into a frothing panic is “decolonisation”. Apparently, it represents an existential threat to Western civilisation — an effort to censor traditional Western ideas and replace them with pernicious liberalism and “woke”. This is, of course, nonsense. Empire Didn’t Need Explaining My grandparents were moderate supporters of the British … Read more

Diversity in Advertising and the Outrage Industry

People have lost their minds. The latest outrage that angry people are getting angry about is adverts — specifically, too many non-white people in adverts. Normally I’d start with some statistics to see if this complaint has any basis in fact. But not this time, because this isn’t really about numbers or representation. It’s about … Read more

Why Do People Hate Woke?

I am woke. Totally woke. If someone wants me to use a particular set of pronouns, I’m happy to do so. I try my hardest to avoid discriminatory language or anything that would cause unwanted offence. I don’t always get it right, but I don’t mind if people point it out. For me, this isn’t … Read more